We haven’t had a new Matt Cutts video for a while, so we decided to make our own!

Matt answers lots of different questions but he’s always telling us the same thing. As SEO’s our job is to make our clients websites do something quite specific and this one thing will get our clients website to the top of Google. It’s pretty simple really – you just have to… well… click the video below and hear it from the man himself!

And from all the White Hat SEO companies out there, we wish Matt a Happy Christmas and hope to see him back championing Google’s webspam team again in 2015.