September 22, 2017

Measuring the Measurability of Marketing

The oft-quoted John Wanamaker once coined the phrase “half the money I spend on advertising is wasted; the trouble is I don’t know which half.” While […]
August 4, 2017

SEO explained… using race cars

What is SEO? How does it work How do you do it? Let me explain… with race cars.  SEO is all about winning a race to […]
August 1, 2017

robots.txt – Our Definitive Guide

The robots.txt file of a website is something that is rarely understood – and for good reason. The [optimised] robots.txt file is different for every website. […]
July 27, 2017
Can search engines read JavaScript - Alpha Digital-min

Can search engines read JavaScript?

We’ve all likely heard of JavaScript, some of us have a deep understanding of how the coding language works while the rest of us probably know […]
July 20, 2017
Bird Migration

SEO Website Migration Checklist

There are 2 common scenarios that spring to mind when I think of website migrations. Each one offers a unique set of challenges that could mean […]
April 20, 2017

How I.T. Gave me a Leg Up in Marketing

In the modern knowledge-based economy, being able to learn new skills and adapt to changing client needs is a necessity. What companies and individuals require to […]
March 28, 2017

Will your popup land you with a penalisation from Google?

Most of us aren’t fans of popups ads, especially those which show up around 2-3 seconds after you have entered a website, but did you know […]
March 14, 2017

What’s up, Doc? | Dr Google and the future of Automated Health Services

The Problem If you take a look at my Spotify playlists, you will see that my taste in music is pretty varied. I will happily listen […]
December 6, 2016
getting quality google+ reviews

The Most Effective Strategy for Getting Quality Google+ Reviews (Video)

February 2017 – no longer need 5 stars on your Google+ page to get the star rating! 1-2 reviews are enough. Video Transcription Hey there, my name is Brodie, […]