May 25, 2018
Kill Frank Cover Photo

Why we’re killing Frank.

There’s a Frank in just about every organisation. We are faced with him in meetings, memos, and planning sessions. Frank stops us from achieving what we […]
April 5, 2018
Digital Experience Laptop Images

Why we no longer have an SEO department

This is not an April fool’s joke, as of today, Alpha Digital no longer has an SEO team. Today, our SEO team will be expanding its […]
November 24, 2017
Amazon SEO examples

Amazon SEO Australia

SEO for Amazon Searches? A simple misconception with the launch of Amazon into Australia is that all you have to do is get your product feed […]
September 29, 2017
Braveheart

Leadership Lessons from Braveheart

This weekend, after a busy (but great) week, I opted for a quiet night-in to watch a movie. After the typical 2 hours spent to choose […]
July 20, 2017
Bird Migration

SEO Website Migration Checklist

There are 2 common scenarios that spring to mind when I think of website migrations. Each one offers a unique set of challenges that could mean […]
March 31, 2017
Google Optimise Logo

Google Releases Free Version of Optimize 360

Free A/B and Multivariate testing tool by Google When I first heard about the possibility of Google releasing a free version of its Optimize 360 tool […]
February 24, 2017
Alpha Digital Team

My First 3 Months at Alpha Digital

I started my role as an SEO Account Manager at Alpha Digital at the end of November 2016. As my second “Proper” job in the industry, […]